Growth is more than conversion tricks or A/B testing – it’s a mindset and strategic discipline. In this interview, Jakob Gehring (ex-mobile.de, AutoScout24) shares what sets Growth Product Managers apart, how they work, and why their role is becoming increasingly vital…
When it comes to colours and shapes, many in the company feel compelled to have a say. Finally something tangible, finally something where I can bring in my own experiences as a user. And my penchant for beautiful design doesn’t hurt, does it? And just like that, the redesign project is born…
An agile retrospective can easily fall into routine. To avoid this, I propose using the New Year’s energy to take a fresh perspective. Instead of reviewing just the last sprint, he encourages teams to ask “Imagine it’s January next year – what would make us proud looking back?”…
