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“Hey Product Manager, go do strategy!” – 7 Steps to a Great Product Strategy
“Make a product strategy.” may sound like a battle cry, but it’s an essential aspect of a product manager’s daily routine – or at least it should be. This is where the wheat is separated from the chaff…
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Fail Fast: Failing Better – 3 Steps to a Learning Organization
Everyone talks about learning, but few talk about failure – even though they go hand in hand. At mobile.de, the “Fail Fast” format (originally inspired by Fuckup Nights) created a safe space to openly share and reflect on failures. The goal: build a true learning culture…
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How Should I Slice My Product? – A Call for Customer Journey Teams
Traditional org structures based on components often lead to coordination overload, unclear missions, and lack of ownership. This post argues for organizing product teams around customer journeys instead, enabling better alignment with real user needs and strategic business goals…
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OKRs – Objectives and Key Results: The Top 5 Pitfalls
Implementing OKRs can be deceptively simple, but sustaining their effectiveness poses challenges. To avoid the most common pitfalls, organisations should embrace OKRs as a tool for transparency, alignment, and continuous improvement…
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Portfolio Kanban: Hype or Help? 3 Steps to Make It Really Work
Portfolio Kanban is more than a buzzword – it’s a powerful tool to bring transparency, flow, and focus to organisational project work beyond the team level. The post outlines how a simple physical board, regular standups, and iterative refinement helped a company gain clarity on what’s in progress, who’s blocked, and what really matter…
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Storytelling: Your Unfair Advantage – Let the Story Do the Work!
Too many product ideas are shared too late and too abstract — via mockups, epics, or business cases that lack emotional context. Storytelling is a powerful way to create clarity and alignment earlier…
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The Art of Pretotyping – Fake it before you make it!
Pretotyping is the art of testing product ideas before investing in full development. It’s about answering the most critical question first: “Would anyone actually use this if it existed?” Pretotyping is a mindset: Think big, start fake, learn fast…
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What Does a Growth Product Manager Actually Do? – 10 Questions and Answers
Growth is more than conversion tricks or A/B testing – it’s a mindset and strategic discipline. In this interview, Jakob Gehring (ex-mobile.de, AutoScout24) shares what sets Growth Product Managers apart, how they work, and why their role is becoming increasingly vital…
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The UX Redesign Trap – And 5 Strategies to Avoid Disaster
When it comes to colours and shapes, many in the company feel compelled to have a say. Finally something tangible, finally something where I can bring in my own experiences as a user. And my penchant for beautiful design doesn’t hurt, does it? And just like that, the redesign project is born…
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Agile Retrospectives and New Year’s Resolutions: Looking Back – and Ahead
An agile retrospective can easily fall into routine. To avoid this, I propose using the New Year’s energy to take a fresh perspective. Instead of reviewing just the last sprint, he encourages teams to ask “Imagine it’s January next year – what would make us proud looking back?”…
..Lean Product Management. In action.
